How To Write Press Releases To Dominate Search Engines
Once upon a time, when companies wrote up press releases, there was only one outlet for them: mainstream media. That meant that after companies wrote up their press release, they had to do research to figure out where to submit it, and then fax it out to dozens of newspapers and radio stations and television stations, and hope that someone found it interesting enough to cover.
Why Social Media is a Smart Reputation Management Step for Savvy Small Businesses
Travel club car towing coverage for a distance greater than five miles became both important and urgent two weeks ago when my car broke down 53 miles from my source of trusted auto repair. Two emergency phone calls later, I had upgraded our plan. Unfortunately it did not activate for 48 hours and the towing service required an outlandish cash commitment to come to my rescue.
Everyone with a business and a website wants their website to be prominently featured on the search engines. Pay Per Click advertising is a way to ensure that your products and services are found by people who are searching for information related to those products or services. Google is a strong example but not the only example. Facebook has recently entered the online advetising fray.
If someone is searching for topics on Smart Phones , for example, on the left side of the page of results will be a list of websites, and on the right side of the page will be a list of pay per click advertisements geared specifically to the keyword phrase "best 3G phone". On Google you can recognize these by looking the words "Sponsored
Many business people tempted by the Twitter buzz immediately encounter a daunting language barrier. Do you speak Twitter? Welcome to the Twitterverse. The universe in 140 characters or less.
Twitter Basic Vocabulary Definitions
The Tweeting communication code clearly starts out confusing. Every social network, from industry organizations to soccer parents, has its own specialized terms and acronyms. Those new to this microblogging jargon are in search of simple and clear answers to a myriad of critical questions such as “What in the world is Follow Friday?” “Why are the pound signs cluttering people’s message?” “Is it a gesture of friendship or plagiarism to ReTweet (aka RT) someone’s tweet message?” Once we begin to speak the language; we feel compelled to help the next Newbie.
Blogging is this decade's daily requirement for business development. As a business website was the non negotiable survival price of the last decade; a thriving business blog is strong predictor of a robust brand.
Need a reason to blog? Consider these.
There are hundreds of millions of blogs in existence, ranging from the truly mundane and grammatically challenged (the "i am feeling sad 2day" variety) to the highly entertaining and/or informative.
It feels like only yesterday that Evan Williams (founder of blogger.com) coined the term, "blogger" Today, the blogosphere is doubling between once and twice a year, There are over one million blog posts daily. It's not too late for you. The timing is perfect to. catch the next growth wave.